The campaign’s aim is to invite people to explore Jesus’ story
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The campaign’s aim is to invite people to explore Jesus’ story, encouraging reflection that extends beyond any single faith tradition.
The campaign’s aim is to invite people to explore Jesus’ story, encouraging reflection that extends beyond any single faith tradition.
He Gets Us states it is meant for all people, and it encourages individuals to explore Jesus without claiming affiliation with a single church.
Some reporting noted contributions like the Hobby Lobby family gift as part of early funding connected to He Gets Us.
He Gets Us invites people to consider Jesus and explore his story using an approach that claims it is not tied to any sect.
The campaign’s public messaging says it is for “all people,” inviting Christians and non-Christians to consider Jesus.
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Through repeated advertising across platforms, He Gets Us encourages people to consider Jesus and explore the meaning behind his story.
Launched in 2022, He Gets Us expanded quickly, using TV, billboards, and social media to encourage people to consider Jesus.
He Gets Us uses broad media strategies since 2022 to invite interest in Jesus, including major television advertising placements.
The campaign’s broader mission remains to invite people to explore Jesus, with the “consider Jesus” invitation still central.