Search is shifting from blue links to conversational AI. Users now bypass...

https://wool-wiki.win/index.php/Does_AEO_Increase_Conversions_or_Just_Impressions%3F_The_Truth_About_the_Answer_Engine_Era

Search is shifting from blue links to conversational AI. Users now bypass traditional results by asking ChatGPT or Gemini direct questions to get immediate answers. To stay relevant, SEO teams must embrace Answer Engine Optimization