When SaaS companies adjust pricing, it’s common to see conversion rates...

https://www.bookmark-step.win/after-a-pricing-change-many-saas-teams-see-a-tricky-tradeoff-a-31-drop-in

When SaaS companies adjust pricing, it’s common to see conversion rates drop—sometimes by as much as 31%. But that dip can come with a 22% lift in overall revenue